Cookie Policy
Hitachi America, Ltd. and its subsidiaries (collectively "Hitachi", "us" or "we") take users’ privacy very seriously. This Cookie Policy is intended to provide you with the information necessary to manage the cookies we collect from you while you visit our Site.
This Cookie Policy should be read together with Hitachi’s Global Data Protection & Privacy Policy (the "Policy"), governing the use of the Site. Please read our Policy carefully to understand our practices regarding your personal data and how we will treat it. For your ease of reference, the definitions used in the Policy are the same as those adopted in this Cookie Policy.
By continuing to browse the Site, you are deemed to have agreed to our use of cookies.
It is important that you read this Privacy Statement together with any other privacy policy, statement, or processing policy we or any other Hitachi Group Companies may provide on specific occasions when we are collecting or processing Personal Information (as defined below) so that you are fully aware of how and why we are using your Personal Information. This Privacy Statement supplements other notices and privacy policies and is not intended to override them.
Scope and Information that this Privacy Statement Covers
This Privacy Statement applies to Personal Information collected on or through websites operated by Hitachi, mobile applications, cloud-based services, or controlled widgets embedded in communication platforms with a link to this Privacy Statement (collectively, the “Site”). It also applies to Personal Information you provide directly to us when you register for an event, fill out a form, or otherwise communicate with us. It covers how we collect, use, share, and otherwise process Personal Information as of the date that this Privacy Statement is posted. It does not apply to any other information collected by Hitachi or Hitachi Group Companies through any other means. It does not apply to Hitachi Group Companies who have separate online privacy policies or statements that do not link to or incorporate this Privacy Statement. By “Personal Information,” we mean any information about an individual that identifies or can identify that individual personally, also known as personal data. It does not include information where the identity of individuals has been removed (i.e., anonymous data).
The Site contains links to third party websites, including websites of our business partners. We do not own, operate or control the websites of those third parties. Accordingly, this Privacy Statement does not apply to any websites maintained or operated by third parties for the collection, use, storage, disclosure, or other processing of your Personal Information. When you click on those links, you will go to a third party website where you will be subject to that website’s privacy statement and we encourage you to read that policy statement.
Summary of Key Issues
| Cookie | Name | Purpose of adding the cookie | Duration |
|---|---|---|---|
| Other | trwv.uid | No description available. | 1 year 1 month 4 days |
| Other | trwsa.sid | No description available. | 1 Hour |
| Advertisement | _mkto_trk | This Cookie, provided by Marketo, has information (such as a unique user ID) that is used to track the user's Site usage. The Cookies set by Marketo are readable only by Marketo. | 1 year 1 month 4 days |
| Analytics | _ga | Google Analytics sets this Cookie to calculate visitor, session and campaign data and track Site usage for the Site's analytics report. The Cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. | 1 year 1 month 4 days |
| Analytics | _gid | Google Analytics sets this Cookie to store information on how visitors use the Site while also creating an analytics report of the Site’s performance. Some of the collected data includes the number of visitors, their source, and the pages they visit anonymously. | 1 day |
| Analytics | _gat_UA-* | Google Analytics sets this Cookie for user behavior tracking. | 1 minute |
| Advertisement | li_sugr | LinkedIn sets this Cookie to collect user behavior data to optimize the Site and make certain content on the Site more relevant. | 3 months |
| Advertisement | bcookie | LinkedIn sets this Cookie from LinkedIn share buttons and ad tags to recognize browser IDs. | 1 year |
| Advertisement | bscookie | LinkedIn sets this cookie to store performed actions on the website. | 1 year |
| Functional | lidc | LinkedIn sets the lidc Cookie to facilitate data center selection. | 1 day |
| Functional | UserMatchHistory | LinkedIn sets this cookie for LinkedIn Ads ID syncing. | 1 month |
| Analytics | AnalyticsSyncHistory | Linkedin set this cookie to store information about the time a sync took place with the lms_analytics cookie. | 1 month |
| Analytics | _ga_* | Google Analytics sets this Cookie to store and count page views. | 1 year 1 month 4 days |
| Functional | li_gc | Linkedin set this Cookie for storing visitor's consent regarding using cookies for non-essential purposes. | 6 months |
| Necessary | BIGipServer* | Marketo sets this Cookie to collect information about the user's online activity and build a profile about their interests to provide advertisements relevant to the user. | 1 hour |
| Strictly Necessary | __cf_bm | The __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots. This is a CloudFoundry cookie | 0 Day |
| Strictly Necessary | BIGipServerab46web-nginx-app_https | This cookie name is associated with the BIG-IP product suite from company F5. Usually associated with managing sessions on load balanced servers, to ensure user requests are routed consistently to the correct server. The common root is BIGipServer most commonly followed by a domain name, usually the one that it is hosted on, but not always. | 1 Year |
| Performance | _ga | This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners._ga | 1 Year |
| Performance | _ga_xxxxxxxxxx | NAUsed by Google Analytics to identify and track an individual session with your device. | 1 Year |
| Performance | sa-user-id-v2 | This cookie is used to identify the user's session on the website and is often associated with analytics or personalization. | 1 Year |
| Performance | JSESSIONID | This domain is controlled by New Relic, which provides a platform for monitoring the performance of web and mobile applications. | 1 Year |
| Functional | sa-user-id | This cookie is typically associated with SnackTools, which is a suite of web applications for creating and sharing multimedia content. It is used to identify a user across sessions and track user activities. | 1 Year |
| Functional | __Host-1PLSID | This domain is owned by Google. The main business activity is: User Accounts sub-domain. Cookies in this domain have lifespans between 1 month to 2 years. | 6 Months |
| Functional | __Host-3PLSID | This domain is owned by Google. The main business activity is: User Accounts sub-domain. Cookies in this domain have lifespans between 1 month to 2 years. | 6 Months |
| Functional | __Host-GAPS | This domain is owned by Google. The main business activity is: User Accounts sub-domain. Cookies in this domain have lifespans between 1 month to 2 years. | 1 year |
| Functional | ACCOUNT_CHOOSER | This domain is owned by Google. The main business activity is: User Accounts sub-domain. Cookies in this domain have lifespans between 1 month to 2 years. | 1 year |
| Functional | LSID | This domain is owned by Google. The main business activity is: User Accounts sub-domain. Cookies in this domain have lifespans between 1 month to 2 years. | 6 Months |
| Functional | OTZ | This domain is owned by Google. The main business activity is: User Accounts sub-domain. Cookies in this domain have lifespans between 1 month to 2 years. | 1 Year |
| Functional | __cf_bm | This is a CloudFoundry cookie | 0 Days |
| Functional | __cf_bm | This is a CloudFoundry cookie | 0 Days |
| Targeting | _cfuvid | This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing | 1 Year |
| Targeting | vuid | This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing | 1 Year |
| Targeting | _mkto_trk | This cookie is associated with an email marketing service provided by Marketo. This tracking cookie allows a website to link visitor behaviour to the recipient of an email marketing campaign, to measure campaign effectiveness. | 1 Year |
| Targeting | sa-user-id-v3 | This cookie is likely used to track user identity by assigning a unique user ID when the user engages with the website. It is commonly used for analytics and personalization of content. | 1 Year |
| Targeting | trwsa.sid | 0 Day | |
| Targeting | trwv.uid | 1 Year | |
| Targeting | BIGipServerabrtp2_https | This cookie name is associated with the BIG-IP product suite from company F5. Usually associated with managing sessions on load balanced servers, to ensure user requests are routed consistently to the correct server. The common root is BIGipServer most commonly followed by a domain name, usually the one that it is hosted on, but not always. | 0 Days |
| Targeting | BIGipServerabrtp2_https | This cookie name is associated with the BIG-IP product suite from company F5. Usually associated with managing sessions on load balanced servers, to ensure user requests are routed consistently to the correct server. The common root is BIGipServer most commonly followed by a domain name, usually the one that it is hosted on, but not always. | 0 Days |
| Targeting | __Secure-1PAPISID | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 6 Months |
| Targeting | __Secure-1PSID | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 6 Months |
| Targeting | __Secure-1PSIDCC | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 5 Months |
| Targeting | __Secure-3PAPISID | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 6 Months |
| Targeting | __Secure-3PSID | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 6 Months |
| Targeting | __Secure-3PSIDCC | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 5 Months |
| Targeting | APISID | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 6 Months |
| Targeting | HSID | Used by Google in combination with SID to verify Google user account and most recent login time | 6 Months |
| Targeting | NID | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 1 Year |
| Targeting | SAPISID | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 6 Months |
| Targeting | SID | This cookie is used by Google in combination with HSID to verify a Google user account and most recent login time. | 6 Months |
| Targeting | SIDCC | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 5 Months |
| Targeting | SSID | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 6 Months |
| Targeting | AnalyticsSyncHistory | This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | 1 Month |
| Targeting | bcookie | This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | 1 Year |
| Targeting | lang | This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | 1 Year |
| Targeting | li_sugr | This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | 2 Months |
| Targeting | lidc | This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | 0 Days |
| Targeting | UserMatchHistory | This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | 1 Months |
| Targeting | browser_id | This domain is owned by LinkedIn, which is also part of Microsoft. It is used to provide services for embedding slide presentations into websites. Information collected via cookies on this domain can also be used for targeted advertising purposes. | 4 Years |
| Targeting | sa-user-id | This domain is owned by Stackadapt. The company provides marketing and advertising services. | 1 Year |
| Targeting | sa-user-id-v2 | This domain is owned by Stackadapt. The company provides marketing and advertising services. | 1 Year |
| Targeting | sa-user-id-v3 | This domain is owned by Stackadapt. The company provides marketing and advertising services. | 1 Year |
| Targeting | sa-user-id | This domain is associated with StackAdapt, a platform for programmatic advertising, which suggests that it is used for targeting and advertising purposes. | 1 Year |
| Targeting | sa-user-id-v2 | This domain is associated with StackAdapt, a platform for programmatic advertising, which suggests that it is used for targeting and advertising purposes. | 1 Year |
| Targeting | sa-user-id-v3 | This domain is associated with StackAdapt, a platform for programmatic advertising, which suggests that it is used for targeting and advertising purposes. | 1 Year |
| Targeting | _GRECAPTCHA | This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | 5 Months |
| Targeting | bscookie | This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | 1 Year |
| Targeting | JSESSIONID | This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | 1 Year |
| Targeting | VISITOR_INFO1_LIVE | This cookie is used as a unique identifier to track viewing of videos | 5 Months |
| Targeting | VISITOR_PRIVACY_METADATA | YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. | 5 Months |
| Targeting | YSC | YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. | 1 Year |
| Unknown | __Secure-OSID | This domain is part of Google's account management system, allowing users to manage their personal account settings. | 6 Months |
| Unknown | OSID | This domain is part of Google's account management system, allowing users to manage their personal account settings. | 6 Months |
| Unknown | OTZ | This domain is part of Google's account management system, allowing users to manage their personal account settings. | 1 Year |
| Unknown | ar_debug | 1 Month | |
| Unknown | scribd_ubtc | 9 Years |